The introduction of non-iron shirts has taken the world by storm. I wore them from the second I found out how easy it was to pull them out of the wash and not have to iron them. That was until I looked into how they were produced. Until I pulled back the curtain and saw the wizard sitting on his high chair.
Men often purchase clothing based on only fit. Why?
Yes, fit matters; but this is not the only feature of a shirt. For that matter it should not be a main feature at all. We learned that the more we focused on the importance of fit the quicker we lost sight of the true purpose of shirts.
What is it? And how does it impact me
The days of men needing to dress in a suit and tie for work are changing. Businesses know that comfort at work is a key to keeping their best people. That said, let’s back up a bit.